Yoplait Go-Gurt Fizzix fizzles upon review

Yoplait has introduced a new carbonated yogurt in a tube, have you seen it? It’s called Go-Gurt Fizzix, and it is really…different. My boys LOVE yogurt, and Go-Gurt is convenient for tossing into their lunchboxes or for a grab-and-go snack. They can eat boxes of it every week, so when I was contacted about reviewing this new kind of Go-Gurt, I enthusiastically said yes!

I received eight boxes, that’s right, boxes, 64 tubes in all, of Yoplait’s new Go-Gurt Fizzix, the “Fizzy Yogurt Snack”. This is how Yoplait describes it on their product site:

Go-Gurt Fizzix™ is a new yogurt snack that mixes the wholesome goodness of Yoplait yogurt with a blast of carbonation for a fizzy taste that your kids will love. It’s a new fizzy sensation with cool new flavors like Blue Raspberry Rage and Strawberry Watermelon Rush. Even better, Fizzix has the same great nutrition as Yoplait Go-Gurt.

As snacks go, a 2.25 oz. tube of Go-Gurt is not a bad choice, nutritionally speaking. Each tube has 80 calories, 2 grams of fat, 11 grams of sugar, 2 grams of protein, and it’s fortified with a few vitamins. Many kids don’t like to drink milk, and a Go-Gurt provides 10% of the daily requirement for calcium. Go-Gurt Fizzix comes in Blue Raspberry Rage/ Strawberry Watermelon Rush, Wild Cherry Zing/ Strawberry Lemonade Jolt, and Triple Berry Fusion/ Fruit Punch Charge.

But how does it taste? Well. Um. In the words of every member of my family? “Weird”. I gave tubes to both the boys, my husband, and my daughter, and told them it was a new kind of yogurt that was fizzy, you know, like Pop-Rocks? And that’s what I thought the taste would be, like taking a bite of yogurt and then pouring some Pop-Rocks in your mouth. That sounds fun, right?

Go-Gurt Fizzix does not taste like regular yogurt mixed with Pop-Rocks. The descriptions from the boys and Chris, who had to be coaxed to take a second taste for the sake of the review, were that it “leaves a weird feeling in my mouth”, and “oh, that is not good”, and “can we have some regular yogurt?” Kaitlyn, seeing what we were doing, of course wanted to try it for herself, so I guided the end of the yogurt tube into her mouth and squeezed so she could taste it, and she made a face and shook her head saying “no no no”.

It’s not the flavor of the yogurt itself, in fact, I thought the Strawberry Watermelon was pretty tasty, if it had just been regular yogurt. I squeezed the contents of one of the tubes into a cereal bowl so I could get a closer look. You know when you make pancake batter and you let it sit on the counter for a few minutes, and little air bubbles appear in the batter? That’s what the yogurt looked like, it had little air bubbles all through it. I tried stirring it with a spoon to stir all the air out, thinking that would make it regular yogurt, right?

No. Whatever process is used to put the carbonation in the yogurt, it changes the taste of the yogurt itself. Even with all the air stirred out, the “mouth feel” (a fancy term I learned from the Food Network) of the yogurt was odd. The best way I can think to describe it is it made my mouth feel vaguely dried out. Not one single tube was finished, in fact, they were all discarded after two small tastes.

And now I have six and a half boxes of this yogurt in my fridge and freezer, and no idea what to do with them. The Food Bank only takes perishable food from reputable companies like grocery stores, but I feel guilty just throwing it away! I gave one box to the next door neighbors thinking maybe they will like it, but I haven’t heard back which makes me wonder if they are trying to figure out how to ask me NOT to share any more food samples with them if it’s going to be weird fizzy yogurt.

Sorry, Yoplait. You asked for an honest review, and this is it. Please go back to making regular Go-Gurt. Here’s an idea-could you PLEASE consider making Go-Gurt in Vanilla? I know kids are supposed to like flavors like Cotton Candy, but my kids like Vanilla yogurt, and it would be great to be able to put a tube of it in their lunchbox. If you do, please send me a box (or eight) for a review!