I have mixed feelings about antibacterial soap. On the one hand (no pun intended), I understand the importance of removing germs from hands, especially since we touch so many germy surfaces in the course of the day, and then often use our hands to eat. But on the flip side of that is the fact that some experts say that we are losing our natural ability to fight germs by using too many antibacterial products. I try to strike a good balance- I keep moisturizing lotion soap in the bathrooms for general washing after going to the bathroom, but I also keep antibacterial soap in the kitchen to use when I’m cooking, especially after handling meat.
I got an email from a marketing company asking if I would like to try one of the new fragrances of Dial Complete Antibacterial Hand Wash, and pass along information to you about the new Campaign for Clean Hands. I received two bottles of the Soothing White Tea fragrance of Dial Complete. It smells fantastic. It also doesn’t leave my hands feeling dried out. Because it has “Superior Germ Kill” and kills more germs than any other liquid hand soap (according to their website), I would use it in my kitchen while cooking.
Before launching their campaign, Dial Complete® brand took a “Campaign for Clean Hands” survey. They asked the individuals they surveyed who had taught them to wash their hands. 76 percent answered that it was their mother that had taught them proper handwashing. Go, Moms!
“Discovering that mothers are the number one influencers in teaching children to wash their hands reinforces the point that, in most instances, ‘mother knows best’,” said Juan Serrano, senior brand manager, the Dial Complete brand. “To help parents in their efforts to teach their children about hand washing, Dial Complete foaming hand wash has launched the Campaign for Clean Hands, a program designed to engage and educate families about the importance of proper hand-hygiene.”
The centerpiece of the Dial Complete brand’s Campaign for Clean Hands is an informative Web site – www.campaignforcleanhands.com – that features a Campaign for Clean Hands video contest for kids; an online “DC Germ Blaster” video game; and a variety of fun, educational hand washing materials parents can print and share with their children, including a home hand washing chart, coloring and activity sheets, bookmarks and a memory game. The site also features a sweepstakes visitors can enter to win a year’s supply of Dial Complete foaming hand wash.
To enter the Campaign for Clean Hands video contest, parents (or legal guardian) need to submit a 15-to-30-second video of their child telling the world “Why Clean Hands Are Important.” Finalists will be selected by a Dial Complete brand judging panel and then voted on by a national audience. The Campaign for Clean Hands video contest winner will win a trip for four to Washington D.C.* and $1,000 in spending money. For more information and to enter, visit www.campaignforcleanhands.com.
















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There has recently been a survey done in the UK which tested the cleanliness of peoples hands. The results were, quite simply, appalling. I won’t go into detail here, but let’s just say a lot of people (men and women) aren’t washing their hands properly after visiting the bathroom.
My husband, who is very good at washing his hands, read the results and then refused to touch the trolley when we went supermarket shopping for fear of what he might pick up. I’m a firm beliver in a few germs being necessary to keep our natural defences on their toes, but these results were downright disgusting.
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