White whole wheat might sound like a contradiction in terms, but here’s how it gets it’s name.  Traditional whole wheat flour is made from a variety of wheat called “hard red spring wheat”,  while white whole wheat flour is made from a variety called “hard white spring wheat”.  Gold Medal White Whole Wheat Flour is a whole grain, but with a similar taste and texture to all-purpose white flour.

Since it first came on the market a few years ago, I’ve been exclusively buying white whole wheat breads for my family. It tastes and looks exactly like white bread, but with whole grains and fiber in each slice. I feel so much better letting my kids eat “white bread” for sandwiches and toast!

One thing I hadn’t been doing though is baking my own white whole wheat products. Thanks to the Gold Medal White Whole Wheat Flour that I got through MyBlogSpark, I’ll be able to make cookies, muffins, dessert bars, even cinnamon rolls! Gold Medal® White Whole Wheat flour can be used in any recipe. It’s the best of both worlds—100% whole grain but with a lighter taste and color.

Betty Crocker has a website just for recipes that use Gold Medal White Whole Wheat Flour. I can’t wait to try Super Chunky Trail Mix Cookies, Peanut Butter Chip Cookies, Chocolate Chip Banana Muffins, and Double Chocolate Lava Cake! YUM. People post great photos of their baked goods on Betty Crocker’s Facebook page.

If you want to convert a white flour recipe and aren’t sure how it will turn out, start substituting 25% or 50% of the all-purpose flour with Gold Medal® White Whole Wheat flour, gradually increasing proportion as desired. Note: You may wish to add an extra tablespoon or two of the liquid used in the recipe when substituting Gold Medal White Whole Wheat flour or decrease the amount of flour by one to two tablespoon for recipes that call for all-purpose flour.

WIN IT:  Thanks to Betty Crocker and MyBlogSpark, one lucky MomReviews reader will win a fantastic Betty Crocker^® Gold Medal White Whole Wheat Flour prize pack that includes A VIP coupon for a sample of Gold Medal White Whole Wheat flour, instructions for recipe conversion, recipe cards, and a fantastic Gold Medal Flour branded Cookie Jar!

MAIN ENTRY: For your main entry, leave a comment on this post telling me which baked good you would like to make using Gold Medal White Whole Wheat Flour. This must be done before any bonus entries will count.

ENTRY DATES AND RULES: Enter by October 31st 2011 at 11:59 p.m. EST. Open to U.S. mailing addresses only. The winner will be chosen using the “And The Winner Is” plugin and emailed for their mailing address and daytime phone number (for package tracking). I will be personally mailing each of the three winners their two coupons by regular U.S. mail. I cannot be held responsible for lost or stolen coupons.

BONUS ENTRIES: Earn a bonus entry for each of the following that you do or have done. Leave a separate comment for each-

• Subscribe to the MomReviews feed in a reader or by email using the convenient RSS button in the sidebar. Leave a comment telling me which way you subscribed. (1 entry)
• Stumble or Digg this post or use any of the social bookmarking buttons at the end of the post to bookmark it. Leave a comment with the URL for EACH site where you bookmarked the post. (1 entry for each site you submit this post to)
• Like this giveaway on Facebook using the Like button at the bottom of the post, leave a comment letting me know. (1 entry)
• Add the giveaway URL to any blog contest linky. You get one bonus entry for each site where you link the giveaway! Leave a comment for each that includes the URL of the linky site. (1 entry for each)
• Follow @MomReviews on Twitter and tweet the giveaway by using the retweet button at the bottom of the post or by copy/pasting this message: I’m entering to win a Betty Crocker Molasses Cookie prize pack  from @MomReviews. Ends 10/31, 11:59 pm EST. http://bit.ly/oYaGPy You can tweet once per day, leave a separate comment for each with your tweet URL. (1 entry per day)

THESE ARE WORTH THREE ENTRIES. LEAVE THREE NUMBERED COMMENTS FOR EACH THAT YOU DO:

• Connect to Me! Become a Google Friend Connect Fan of mine using the button in the footer and let me know in each comment
• Network with Me! If you use NetworkedBlogs, follow me using the badge in the footer and let me know in each comment
• “Like” MomReviews on Facebook by clicking the “like” button in the footer and let me know in each comment. My page loves having fans!

THESE ARE WORTH FIVE ENTRIES. LEAVE FIVE NUMBERED COMMENTS FOR EACH THAT YOU DO:

• Link to MomReviews on your sidebar or grab my button from the sidebar and post it on your blog. Leave five separate, numbered comments with the URL.
• Blog about the giveaway with a link back to this post. Leave five separate, numbered comments with the URL.

NOTE: Spam stinks. Comments left with keywords instead of a real first name or blog name will be DELETED, no exceptions. Comments that do not follow the main entry rules will also be deleted, no exceptions.
*******************
I’ll choose the winner using the “And the Winner Is” plugin on November 1st, announce it by editing the post, and email the winner for their mailing address. Shipping will be handled by the sponsor. Thanks for entering and good luck everybody!

disclosure: The Gold Medal White Whole Wheat flour product, information, and giveaway have been provided by Gold Medal through MyBlogSpark.