Gizmos, gadgets and glamour? When it comes to style, it’s most common with women for fashion to be more of a priority than function. Trends are emerging where both men and women are increasingly expressing needs where fashion “meets” function with consumer electronics, computers, and accessories.

Laptop manufacturers are offering an increasing number of options for personalization from wider color palettes, patterns and designs to backlit screens, and even purse friendly sizes. For example, just last week, Sony launched their new Vaio netbooks at Fashion Week in NY.

Best Buy led this trend two years ago by partnering with Liz Claiborne on accessories and today, designer brands recognize this shift by proactively approaching Best Buy for product distribution. Best Buy sees the emerging trend of tech style and personalization which has translated to actual products, especially within the computing and consumer electronics space.

Quotes from Brittany Linde (Best Buy BlueShirt)
“New techhnology has allowed the fashion industry to expand to new and unique product lines.”

“We’ve found that customers who are investing in products purchases and upgrades are looking for personalized and stylish features from consumer electronics, computers and accessories.”

“The average consumer buys a computer bag once every three years; the average female consumer will purchase a pocketbook 3 times a year.”

Here are examples of fashion-savvy tech accessories and gadgets available at Best Buy:

* Insignia Digital Camera (Pink) – $69.99
* Sony Vaio Lifestyle Laptop – $899.99
* Swiss Pink Laptop Sleeve – $39.99
* Liz Claiborne Cell Phone Case – $29.99

I love this Liz Claiborne Cell Phone Case! I always just toss my cell phone into my purse along with a wallet, what a great idea to combine a cell phone case WITH a wallet.  Check out all the stylish options for your computer, phone, camera, and more at your local Best Buy or BestBuy.com!